June 30, 2012

Steve’s Blinds & Wallpaper Offers Buy 3, Get 1 Free Deal

Author : Tom Rathbone

Steve’s Blinds & Wallpapers has just taken one of their Biggest sales and made it better by making it storewide. Now you can Buy 3 Get 1 Free on all blinds or shades storewide. This is the Best Steve’s Blinds Sale of the year!
No coupon code is needed for this special offer, which is good through Monday, July 9, 2012.

Landing Page:: http://www.stevesblindsandwallpaper.com/sb_Coupons.aspx
Link IDs:: http://gan.doubleclick.net/gan_click?lid=41000613802360014&pubid=<publis…

Steve’s Blinds is the most recognizable name in wallpaper and blinds – and you as an affiliate  can earn great commissions while promoting the company that revolutionalized the wallpaper and blinds business.

For more information about the Steve’s Blinds & Wallpaper affiliate program, and to apply to join, visithttps://www.schaafpc.com/client/steves-blinds.




June 29, 2012

Cost Plus World Market Launches Affiliate Program Under Schaaf-PartnerCentric Management

Author : Tom Rathbone

World_Market

Cost Plus World Market has just launched an affiliate program on the PepperJam affiliate network under the management of Schaaf-PartnerCentric, an agency that specializes in growing affiliate programs for e-commerce merchants.

The partnership will allow Cost Plus World Market to reach potential new customers and continue to satisfy existing customers. It’s simple: affiliates of the Cost Plus World Market affiliate program will host Cost Plus World Market text and banner ads and earn commissions for sales they drive to the brand online.

Attention affiliates: Right out of the gate and Cost Plus World Market is offering an affiliate coupon deal: Save an additional 10% off your online order – Use Code: TENOFF220 – Valid through July 4, 2012. Pepperjam Link ID: 65556

With 259 stores in 28 states, Cost Plus World Market offers an ever-changing selection of products for consumers including casual home furnishings, housewares, gifts, jewelry, decorative accessories, more than 500 international wines, gourmet foods and beverages offered at affordable prices and imported from more than 40 countries.

For more than 50 years, Cost Plus World Market has been a spirited brand that delivers discovery, value and authenticity along with a fun and engaging shopping experience both in store and online.

Many items are unique and exclusive to World Market and are regularly supplied by an international network of individual and regional artisans.

The PepperJam affiliate network is a next generation performance marketing platform that drives  quality pay-for-performance results, provides unparalleled service and maximizes long-term relationships between online merchants and publishers.

Schaaf-PartnerCentric is an outsourced affiliate program management agency that drives success for more than 50 affiliate programs. For more information, visit www.schaafpc.com.

Learn more about Cost Plus World Market at www.worldmarket.com. To learn more about this affiliate program, and to apply to become a Cost Plus World Market affiliate, visithttps://www.schaafpc.com/client/cost-plus-world-market.




June 26, 2012

Dog.com Deal in Honor of Animal Cruelty Awareness Week

Author : Tom Rathbone

Dog.com is offering a special Three Day Sale just in time for Animal Cruelty Awareness Week.
Save 10% off Orders of $49 or More when you use coupon code CJDWEEK. The offer ends Wednesday.

The description and tracking link are below, but be sure to replace <insertPIDhere> with your PID.

Tracking Link:
http://www.jdoqocy.com/click-<insertPIDhere>-11088508
If you are not already joined to the TABcom Pets Affiliate Program in Commission Junction, please apply to join today.




June 22, 2012

Peformance Marketing: A Cosmic Constant

Author : Tom Rathbone

The Performance Marketing Association is always doing things to keep members and industry types engaged. In their most recent effort, they asked members to explain “Why Performance Marketing is a valuable marketing channel to you or your business.”

The entry by Steve Winterhalter of Parallel Performance won him a free pass to Affiliate Summit East 2012 Aug. 12-14 in New York City. We love Steve’s answer:

“Performance marketing is awesome and efficient because it reduces waste and focuses all efforts on precisely what is needed and what can be delivered.  It’s simple and sublime, yet able to mobilize great forces. It’s like E=MC squared: the cosmic constant around which all marketing can coalesce.”

We couldn’t agree more (except we probably wouldn’t have used the word coalesce).
If you’re looking for a way to get involved and help the industry, join the PMA today.




June 21, 2012

Portero Luxury Jewelry and Watch Sale Starts Tomorrow!

Author : Tom Rathbone

portero_logo

Portero.com, where luxury meets affordability, is launching a Jewelry and Watch Sale tomorrow (June 21) that includes brands like Rolex, Cartier, Tiffany and Breitling.

Here are the details.

Jewelry and Watch Sale on Portero.com
Get an Extra 10% Off select Jewelry and Watches on Portero.com plus free shipping on orders $1000+
Start: Thursday, June 21st at Midnight EST
End: Monday, June 25th at 11:59 PM EST
CODE: CJEXTRA10
Description: Get an EXTRA 10% off with code CJEXTRA10 on Jewelry and Bags from luxury brands like Rolex, Cartier and Tiffany. Sale ends Monday, June 25th at 11:59 PM EST!
Tracking link (replace insertPIDhere with your PID): http://www.dpbolvw.net/click-insertPIDhere-10711447
More awesome offers: (replace insertPIDhere with your PID below)

FREE SHIPPING
Start: Now
End: ongoing
Description: Own Louis Vuitton, Chanel and other Luxury brands at up to 85% off retail on Portero.com. Get FREE Shipping on orders of $1000 or More. No coupon necessary.
Tracking link: http://www.dpbolvw.net/click-insertPIDhere-10716191

10% off Curated set of items
Start: Now
End: June 30
Description: Get 10% off our Stylist’s Pick of pristine, luxury items! Only at Portero Pre-Owned Luxury! Use CJ10OFF at checkout.
Code: CJ10OFF
Tracking link: http://www.anrdoezrs.net/click-insertPIDhere-10715979

If you are not already joined to the program (CJ CID 3377903), please apply today – or reach out to me and let me know! I’ll be happy to push you a term – kristine.ritchie@schaafpc.com.




June 19, 2012

Payless Open-Ended Summer Sales: BOGO + Clearance Deals

Author : Tom Rathbone

Payless ShoeSource is offering a number of great summer sales when you shop Payless.com.  The deals start today, are numerous and are all too good to pass up:

Buy One, Get One 1/2 Off 2nd Item of Equal or Lesser Value
No coupon code is necessary to take advantage of this deal, which excludes Incredible Value Products.
Affiliates may promote this using the following Link IDs:
Text Link ID:
468×60: 11085496
234×60: 11085495
125×125: 11085494
120×90: 11085491
120×60: 11085490
100×100: 11085484
Text Link: 10590524

Clearance – Brash Mallory Wood Wedge only $16.99 (orig. $29.99) at Payless.com!
No coupon is necessary for deal, which is available at http://www.payless.com/store/product/detail.jsp?catId=&subCatId=&skuId=094080050&productId=70984&lotId=094080&category=&catdisplayName=Women&cid=af_prod_clear_mallory_wdg

Affiliates may promote this using the following Link IDs:
Text Link ID: 11007401

Women’s Sparkle Flat Only $6 (orig. $9.99) at Payless.com!
No coupon is necessary for deal, which is available at http://www.payless.com/store/product/detail.jsp?catId=&subCatId=&skuId=093866080&productId=71340&lotId=093866&category=&catdisplayName=Womens&cid=af_prod_clear_sparkle_trq

Affiliates may promote this using the following Link IDs:
Text Link ID: 11007407

New Arrival for Summer 2012: Brash Melon Espadrille Wedge only $26.99 at Payless.com.
No coupon is necessary for deal, which is available at http://www.payless.com/store/product/detail.jsp?catId=&subCatId=&skuId=096316050&productId=71610&lotId=096316&category=&catdisplayName=Women&cid=af_prod_new_bsh_esp_wdg_melon

Affiliates may promote this using the following Link IDs:
Text Link ID: 11032028

New Arrival for Summer 2012: Universe Embellished Sandal only $19.99 at Payless.com!
No coupon is necessary for deal, which is available at http://www.payless.com/store/product/detail.jsp?catId=&subCatId=&skuId=096615075&productId=71616&lotId=096615&category=&catdisplayName=Womens&cid=af_prod_new_univ_emb_flat

Affiliates may promote this using the following Link IDs:
Text Link ID: 11007403

New Product for Summer 2012: Green Zebra Fiona Flat only $19.99 at Payless.com!
No coupon is necessary for deal, which is available at  http://www.payless.com/store/product/detail.jsp?catId=&subCatId=&skuId=099261100&productId=71948&lotId=099261&category=&catdisplayName=Womens&cid=af_prod_new_zeb_fiona_grn

Affiliates may promote this using the following Link IDs:
Text Link ID: 11007398

New Product for Summer 2012: Brash Purple Cosmo Peep Toe, Only $34.99.
No coupon is necessary for deal, which is available at http://www.payless.com/store/product/detail.jsp?catId=&subCatId=&skuId=098867110&productId=71897&lotId=098867&category=&catdisplayName=Women&cid=af_prod_new_bsh_cosmo_peep_prpl

Affiliates may promote this using the following Link IDs:
Text Link ID: 11050473

Apply to join the Payless ShoeSource affiliate program today at https://www.schaafpc.com/client/payless




June 15, 2012

Portero Weekend Sale: Hermes Birkins and Kellys!

Author : Tom Rathbone

The Portero Affiliate Program is excited to announce our WEEKEND sale that starts at 12 noon EST TODAY! There are lots of great bags in the sale – including Hermes Birkins and Kellys!

Here are the details.

Weekend Sale – 20% Off Bags and Accessories plus free shipping on orders $1000+
Start: Friday, June 15th at 12 noon EST
End: Monday, June 18th at 11:59 PM EST
CODE: CJEXTRA20
Description: Get an EXTRA 20% off select Luxury bags, shoes and accessories at Portero.com. Sale ends June 18th at 11:59 PM EST. Use code CJEXTRA20 at checkout.
Tracking link (replace insertPIDhere with your PID): http://www.dpbolvw.net/click-insertPIDhere-10711447

More awesome offers: (replace insertPIDhere with your PID)

FREE SHIPPING
Start: Now
End: ongoing
Description: Own Louis Vuitton, Chanel and other Luxury brands at up to 85% off retail on Portero.com. Get FREE Shipping on orders of $1000 or More. No coupon necessary.
Tracking link: http://www.dpbolvw.net/click-insertPIDhere-10716191

10% off Curated set of items
Start: Now
End: June 30
Description: Get 10% off our Stylist’s Pick of pristine, luxury items! Only at Portero Pre-Owned Luxury! Use CJ10OFF at checkout.
Code: CJ10OFF
Tracking link: http://www.anrdoezrs.net/click-insertPIDhere-10715979

DIAMOND STUD EARRING SALE
Start: Now
End: June 15
Description: Diamond Jubilee on Portero.com. Get an additional 10% off Diamond Stud Earrings on prices already reduced over 50%. Use coupon CJSPARKLE10 at checkout. Plus, free shipping on orders $1000+.
Code: CJSPARKLE10
Tracking link: http://www.kqzyfj.com/click-insertPIDhere-10716208

About Portero: We are the Ultimate Online Destination for Pre-Owned Luxury. We are the only retailer that sells a wide selection of Hermes Birkin and Kelly bags on a regular basis and has an Affiliate Program.   Our Average Order Size is $1400 and revenue share goes up to 4%!
To apply to join the program visit https://www.schaafpc.com/client/portero.




Moosejaw Summer Clearance: Up to 40% Off Select North Face Items

Author : Tom Rathbone

Moosejaw is now offering a Summer Clearance Sale that gives you a chance to save BIG on outdoor wear from The North Face in discontinued styles and colors.

Save up to 40% – and you can save an additional 5% off the purchase price when you use coupon code CJSALE (in CJ) or ALSAVE5 (in AvantLink). The landing page for this sale ishttp://www.moosejaw.com/moosejaw/shop/search_TNFClearance2012____

Affiliates may promote this sale usign the following link IDs

AvantLink Link IDs:
160×600: “The North Face Clearance Sale”
300×250: “The North Face Clearance Sale”
728×90: “The North Face Clearance Sale”
Text Link: “Moosejaw Summer Clearance Sale”

Commission Junction Link IDs:
160×600: 10914279
300×250: 11084924
728×90: 11084925
Text Link: 11084461
Learn more about the Moosejaw affiliate program and apply to join at http://www.moosejawaffiliates.com.




June 14, 2012

Ten Things to Know When Selecting an Outsourced Affiliate Program Management Agency

Author : Tom Rathbone

You want to entrust your affiliate program to an outsourced affiliate program management agency – and there a lot of options out there. How can you make sure you choose the right path?

We at Schaaf-PartnerCentric obviously have a vested interest in the decision as we are an outsourced affiliate program management agency (OPM) – but you should know that the decision of which affiliate programs to take on is just as complicated for us.

That’s because affiliate marketing is a partnership. The success of the program will depend on the relationships that we forge – not only between the OPM and the merchant (you) – but also between your program and its affiliates.

Making the right choice is so important – and we’ve found the following questions
to be very helpful for merchants as they evaluate our affiliate program management services and our ability and capacity to drive success for your business.

1) Do the People Associated with the OPM Listen to Me and Ask About the Needs of My Business?
This is the first question you need to ask when you’re evaluating an outsourced affiliate program management agency. Is the OPM listening to me? Are they asking about my goals? My pain points? Do they want to know what we’ve tried in the past and how it went? Do they care enough to ask about our business model – our best-selling products – and the things we want to do in the future? Above all other considersations – if you feel you’re getting a pitch that doesn’t take into account your business and its specific needs, you need to take pause. If the OPM isn’t in touch with my business and its goals – how will they meet and exceed them? You need a true marketing partner who will become an integral part of your organization. Don’t settle for less.

2) Does the OPM Have Experience Where It Matters?
As a merchant you’re naturally going to want to work with an OPM that has experience in your niche. You may or may not find that – but the experience you really want to look for is experience in key functions of an OPM – which includes affiliate recruitment, affiliate activation and affiliate program optimization.  Look for case studies and client testimonials that demonstrate expertise in these areas.

3) Does the OPM Have a Sterling Reputation?
Affiliate marketing is all about relationships – so, it’s key that the OPM that manages your affiliate program has a strong reputation in the affiliate marketing community. Ask for references and check them. Don’t just ask for a client reference. You also need to know how affiliates feel about the OPM – so ask to contact a few affiliates to get their input as well.

4) Does the OPM Set Clear Expectations and Outline the Plan to Meet Them?
Don’t trust any OPM that makes big promises because as is so often the case, if it sounds too good to be true, it probably is. The truth is that affiliate marketing takes time, and any experienced OPM should be able to chart clear expectations for attainable, sustainable growth (along with a plan for how they’ll make it happen).

5) How Will The OPM Ensure the Affiliate Program Attains  and Retains Quality Affiliates?
Will the OPM you’re evaluating manually approve all of the affiliates that will be recruited for your program? That’s preferred to ensure quality. Allowing affiliates to automatically be approved into a program means sites that won’t perform (or that violate your terms and conditions such as gambling or pornographic sites) might be allowed to join your program.

6) Is the OPM Covering All of the Bases When It Comes to Affiliate Recruitment?
Recruitment is one of the most important tasks the OPM will perform for your program so, you need to make sure they are doing it correctly. Will this OPM leave no stone unturned in the search for strong affiliate partners, or will they simply recruit within the affiliate network(s) where the program resides? Will the OPM reach out to a variety of affiliate types (deals, loyalty, couponers, paid search affiliates, etc.?).

7) Is the OPM Capable of Managing Your Affiliate Program on Multiple Networks?
There are several big affiliate networks and many more niche networks. Any one of them (or a combination) might work best for your affiliate program. You need an OPM that is capable of managing your program on multiple networks. Look at the OPM’s client list. Is it focused on one or two networks or does it manage programs on a wide range of networks? An OPM that “always works” with one network probably isn’t the right choice for you.

8) What Procedures Does the OPM Have In Place to Protect Your Brand?
You need to be sure the OPM you select will enforce any policies you put in place. This include your trademark bidding policies and any terms and conditions. Ask how the OPM monitors a client’s affiliate program for trademark bid policy violations and make sure you feel comfortable with the answer.

9) Communication is Key: Are You Speaking the Same Language?
As you’re talking to OPM companies to evaluate their skills and services, pay attention to communication. Is it clear? Do your questions get answered? Do your calls/e-mails get returned promptly? More importantly, are the people involved listening to your needs and presenting solutions to fit that need? You need an OPM that can become a virtual arm of your business – and listening is a critical skill.

10) During Your Evaluation Process, Keep Asking Yourself: Is the OPM Adding Value?
The best OPMs employ seasoned affiliate marketers who become an essential part of your team. They help to devise and implement the strategies and tactics that drive success for your affiliate program. They hear your challenges and present solutions. Look at client testimonials and ask to interview a current client or two. Ask about this when you call.