September 14, 2013
Welcome to another edition ofAffiliate Marketing Digest, the weekly newsletter for affiliate marketers chock-full of news, articles and actionable tips.
This week our friends at PeformanceIn.com sat down with Groupon’s V.P. of Global Partner Marketing, Sean Smyth, who explained why the deal-of-the-day giant created its own affiliate network, Groupon Partner Network.
PerformanceIn.com also has an insightful post from an anonymous contributor regarding what super affiliates really want in their dealings with agencies, advertisers and vendors.
Our team is just returning from CJU 2013 in Santa Barbara. Check out our photo updates from the conference on Facebook. It doesn’t get any better than Santa Barbara, even when they’re in the middle of a heat wave.
Marketers always want to know more about the influencers who hold sway over what others think, do and buy. A new study offers revealing data about the preferences and habits of the most affluent influencers.
Are you keeping up with all the buzz about real-time bidding?
Beyond the headlines, Affiliate Marketing Digest exists to give you actionable tips and ideas. Among the best this week:
We’ll leave you with one last kernel – this a quote from comScore Chairman Gian Fulgoni:
“One out of every 10 consumer e-commerce dollars is now spent using either a smartphone or tablet.”
Check in with Affiliate Marketing Digest each week at SchaafPC.com to get all of this and much more
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