October 20, 2011

Brook Schaaf to Talk Affiliate Marketing at DOMAINFest Global


Brook Schaaf has just accepted an invitation to appear atDOMAINfest Global in January as an expert on a panel called “Affiliate Lead Generation Best Practices.” The conference takes place Jan. 31 – Feb. 3, 2012 at the Fairmont Miramar Hotel in Santa Monica, CA.

The experts on the panel will discuss such topics as:
– finding the right ad network
– selecting affiliate programs that fit your business model
– taking actions to maximize monetization
– creating compelling offer campaigns

Schaaf will be sharing insights gained from his 10 years of experience in the performance marketing industry, where today he is CEO of Schaaf-PartnerCentric, an affiliate program management agency that manages more than 50 affiliate programs.

Each panelist will be given 10 minutes to talk about specific tips and best practices that will help our audience be more successful. A moderator will ask questions following the presentations.

Schaaf has long been recognized as a thought leader in the affiliate marketing industry. He has been the Affiliate Program Manager for multi-million dollar programs at Zappos.com, Shoes.com, and Edmunds.com, growing one from $25,000 to over $1,000,000 in monthly sales in less than two years.

He has spoken at Commission Junction University, Affiliate Summit, Affiliate Convention, Google Affiliate Network Summit, ad:tech’s Content Revenue Strategies, and eComXpo. In 2003 he was recognized with the Commission Junction Horizon Award for Communications. He was featured as the Affiliate Marketing Guru at the DMA 2011 Conference. Schaaf is the past president of the board of the Performance Marketing Association and a current member of Entrepreneur’s Organization.

DOMAINfest is the domain industry’s largest and most successful conference. Last year’s event was action packed with more than 700 professionals from 30 countries.  Attendees manage portfolios of developed and undeveloped domains that, in some cases, generate over $10,000 per day in PPC/AdSense revenue. As a group, attendees own or manage over 10 million domains, most of which are undeveloped at this time.  And many attendees are from outside the domain industry and include internet entrepreneurs, brand and marketing managers, SEO specialists, bankers and VCs. It’s a great business development opportunity.

More information about DOMAINfest can found at http://www.domainfest.com/DOMAINfestGlobal2012/agenda

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