March 27, 2014
Our team is just back from last week’s Affiliate Management Daysconference in San Francisco, and they’re full of takeaways from the event, which took place March 19-20 at the San Francisco Marriott Marquis.
Affiliate Management Days was two days of great, though-provoking sessions covering hot topics such as Affiliate Compliance by Ifrah PLLC Attorney Rachel Hirsch, Performance Analytics by Cameron Stewart of HasOffers and attribution by TagMan’s Chris Brinkworth.
A highlight of the session was a keynote panel called “The Future Affiliate Network” and included Michael Jones, Head of Affiliate at eBay Enterprise Affiliate Network, Brian Littleton, Founder & CEO of ShareASale, Todd Crawford, Co-Founder of Impact Radius, Charles Calabrese, VP of Operations at Performance Horizon Group and Jeff McCollum, Founder and President of CAKE.
It was a good show that highlighted once again the importance of implementing affiliate attribution tracking to ensure affiliate managers have the ability to review sales data and use that data to adjust individual commissions whenever possible.
Brook was joined at the conference by our Director of Affiliate Management, Julie Ávila, and Affiliate Manager Julie Stepkowski. Thank you to those clients who were able to meet with us during the conference or who joined us for the dinner we hosted on Wednesday night. It was great to spend time with Teresa Arnellof VSP, Guilia Lukach of Cost Plus World Market, Jennifer Nuckles and Sasha Martinez of Plum District,Pranav Nayak and Chelsey Langan of Nolo and special guest David Rodnitzky.
Our thanks to Geno Prussakov and his team for a great conference. We were happy to attend, to speak and to serve as lanyard sponsor for the second year running. A great show. We’re looking forward to AMDays London, which takes place May 13-14, 2014. Early bird pricing can save you $300 on registration but it ends Friday – so register this week to save!
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