April 23, 2010
We know that mobile marketing is in many ways converging on the affiliate space. In fact, this convergence inspired this week’s topic – mobile coupons – on our podcast, Affiliate Marketing Insider.
But now comes further proof with word – fresh from the floor of ad:tech 2010 in San Francisco – that a company called OfferMobi has just launched the first U.S.-based affiliate network that focuses on mobile.
The OfferMobi network is based on a cost-per-action or CPA business model. We’re told that the new network has partnered with Ring Revenue to offer targeted pay per call services for those merchants who lack a call center.
To read how the big affiliate networks are responding to this new network, read today’s article in Revenews.com.
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