October 19, 2013

This Just In: A Week’s Worth of News for Affiliate Marketers


Happy Friday to you! We’ve got another week’s worth of news and tips for you in the Affiliate Marketing Digest.

We start this week’s update with a confession: that the Schaaf-PartnerCentric team is still a bit dazzled by the company retreat we had earlier this month at DisneyWorld Orlando. We explore the lessons we learned – and the memories we made – in our post, “There’s Room for Magic Here, Right?”

We’re also sharing a think piece from ClickZ about flaws in the attribution modeling mindset. Definitely worth a read given the strong emphasis being placed on attribution these days.

The latest issue of Affiliate Summit’s FeedFront magazine (can it really be issue 24 already?) is now available online. Lots of great articles this time including Missy Ward’s safety tips for those of us who work from home. Our own Matt Bell writes about optimizing long tail affiliate relationships.

If you’re a leader in the industry who has time to get more involved, here’s a great opportunity. The PMA is now accepting nominations for its Board of Directors.

Our clients are leaders in the space themselves and often offer valuable lessons for others. This week is no exception. Paper Style has managed to effectively steer their SEO efforts through the latest Google Panda and Penguin updates – and they have advice to share. Stamps.com has just been named to Forbes Magazine’s list of America’s Best Small Companies, and The Gallery Collection Earns 2013 BizRate Circle of Excellence Award

The holidays are nearly upon us. Here’s a great infographic that offers a profile of a holiday shopper. And we ‘ve got Five Tips to Get Your Product Feed Ready for the Holidays.

We hope you enjoy these updates and the rest in this week’s Affiliate Marketing Digest.

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