April 05, 2014

Welcome to April and Another Edition of Affiliate Marketing Digest

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Happy April to you! Sit back and enjoy another week’s worth of industry news, tips and milestones with your Affiliate Marketing Digest.

 

We’ve got an important update abut a new regulation from the Federal Trade Commission that requires you to disclose if a contest requires consumers to share something for a chance to win a prize. If you run contests on a social network, you’ll want to be up to speed on this new disclosure rule.

VE Interactive has just acquired retargeting company Adgenie. Find out what this means for the future of the business.

 

We also have comments from Randi Zuckerberg, chief executive of Zuckerberg Media, about 10 new media trends that are shaping the lives of modern consumers. Randi makes a nice joke at the expense of her brother, Facebook Co-Founder Mark Zuckerberg.

 

For your tips this week we share top website tweaks for conversion and the two rules of mobile first marketing.

 

We’ve got two big industry trade shows on the horizon. Affiliate Management Days takes place May 13-14 in LondonToday is your last chance to register at the early bird price.  Affiliate Summit East takes place Aug. 10-12 in New York City. You can register today.

 

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